03/18/2008
GIVE YOUR HAIR A BOOST WITH NIOXIN®
NIOXIN® Introduces Thickening Spray into the Volumizing Reflectives™ Professional Styling Line
ATLANTA, GA (March XX, 2008) -- NIOXIN® Research Laboratories, Inc. the leader in professional skincare for the scalp solutions and hairstyling products, introduces a brand new styling product that brings life to dull, fine hair. The NEW Volumizing Reflectives™ Thickening Spray, an addition to the Volumizing Reflectives™ styling line, creates effortless body and beautifully styled hair.
Volumizing Reflectives™ Thickening Spray is an extremely lightweight styling product designed to create a new dimension of volume, thickness and body in fine hair. This unique product adds thickness from the inside of the cuticle and strengthens the hair shaft while adding maximum volume, body, fullness and shine to hair without build-up or weight.
Volumizing Reflectives™ Thickening Spray is formulated with a distinct combination of ingredients that provides extreme volume, texture and strength to fine hair. These key ingredients include the following:
- BioAMP™ – Glyco-protein technology, which adds dimension from inside the hair shaft, and cystine amino acids, which repair damaged cuticle, to provide volume, strength, support and protection
- Glycerin – Binds moisture deep within the hair shaft to provide a defense against dry and frizzy hair
- Volume Enhancers – Provides durable and elastic hold, even in high humidity
NIOXIN® Volumizing Reflectives™ Thickening Spray SRP $12.99 will be available in finer U.S. salons and spas this Spring.
NIOXIN® products are available in better salons and spas worldwide. For more information or to locate the nearest NIOXIN® salon, call 1-800-628-9890 or visit www.nioxin.com.
About NIOXIN Research Laboratories Inc.
NIOXIN® is the leading provider of advanced skincare solutions that treat the scalp to improve the appearance of fine and thinning hair. Founded in 1987 by Eva Graham, this privately-held company has been dedicated to providing education, training and products for the professional salon industry around the world. Distributed in more than 42 countries on six continents, NIOXIN® continues to define the global market for fine and thinning hair.